Blog > 8 Email Marketing Alternatives to Mailchimp
Jack Lloyd
Product Marketer
Email marketing is a key part of the marketing formula. It’s ideal for retaining and enticing existing customers to keep coming back; as well as piquing the interests of those who haven’t made a purchase with you yet.
There’s one issue… There is one big name in the space that makes a lot of noise. That name is Mailchimp.
It’s a popular choice for good reason, they’ve paved the way with drag-and-drop email building and they are free to get started with. However, they may not be the right choice for everyone and there are other options out there on the market.
We’ll cover a few of them in this blog post:
Ecosend (Our Recommendation)
EcoSend is an email marketing platform that focuses on sustainability and environmental responsibility. The platform uses renewable energy to power its servers and offsets its carbon footprint by supporting reforestation efforts.
EcoSend offers a range of features to help you create and send effective email campaigns, including a drag-and-drop editor, automation tools, and integrations with popular apps and services. The platform also offers advanced segmentation and targeting options, allowing you to send personalized campaigns to specific segments of your audience.
One of the key advantages of EcoSend is its commitment to sustainability. The platform plants trees for every 5000 emails sent through the platform and supports reforestation projects around the world. This makes EcoSend a great choice for businesses that want to reduce their environmental impact while still reaching their audience through email marketing.
EcoSend's pricing is also competitive, you can get started for free with up to 500 subscribers. The platform offers a range of paid plans, starting at around £40, making it a great choice for businesses of all sizes.
How To Add A EcoSend Signup Form To Your Website >>
EmailOctopus
EmailOctopus is an email marketing platform that focuses on simplicity and affordability. The platform offers a range of features to help you create and send effective email campaigns, including a drag-and-drop editor, automation tools, and integrations with popular apps and services.
One of the key advantages of EmailOctopus is its pricing. The platform offers a free plan that allows you to send up to 10,000 emails per month to a list of up to 2,500 subscribers. Paid plans start at just £6 per month, making it one of the most affordable options on the market.
How To Add EmailOctopus Signup Forms To Your Website >>
Flodesk
Flodesk is another popular email marketing platform that has gained a lot of attention in recent years. The platform is known for its beautiful email templates that are designed to help you create visually stunning campaigns that stand out in your audience's inbox.
Flodesk also offers a range of automation features, including the ability to set up welcome sequences, abandoned cart sequences and more. The platform's pricing is also attractive, with a flat fee of around £30 per month, regardless of the size of your mailing list.
Get How To Add A Flodesk Signup Form To Your Website >>
Mailerlite
Mailerlite is an email marketing platform that offers a range of features to help you create, send, and automate email campaigns. The platform has a drag-and-drop editor that makes it easy to create campaigns, as well as a range of automation tools that allow you to send targeted campaigns based on user behaviour.
One of the key advantages of Mailerlite is its pricing. The platform offers a free plan that allows you to send up to 12,000 emails per month to a list of up to 1,000 subscribers. Paid plans start at around £8 per month, making it an affordable option for businesses of all sizes.
How To Add A MailerLite Signup Form To Your Website >>
Constant Contact
Constant Contact makes email campaigns simple. They have a view to help small businesses excel with email automation and offer the support to help you get off the ground with their tools. You’ll also find a range of integrations (including Canva) that can drive more success for your emails.
Constant Contact offers a free trial, but then their plans start at £8 per month. However, in this package, you’ll get access to hundreds of email templates, sign-up forms, a social media poster, engagement reporting and access to live chat and phone support.
How To Add A Constant Contact Signup Form To Your Website >>
Brevo (formerly Sendinblue)
Brevo is an email marketing and CRM platform that offers a range of features to help businesses grow their audience and engage with their customers. The platform offers a drag-and-drop editor, automation tools, and integrations with popular apps and services. It also includes SMS marketing and live chat functionality, allowing businesses to communicate with their customers across multiple channels.
The platform offers a free plan that allows you to send up to 300 emails per day, as well as paid plans starting at just £16 per month for up to 20,000 emails. This makes it a great choice for small businesses that are just starting out with email marketing.
How To Add A Brevo Signup Form To Your Website>>
ConvertKit
ConvertKit is an email marketing platform that focuses on creators, bloggers, and small businesses. The platform offers a range of features to help businesses grow their audience and engage with their subscribers, including a landing page builder, automation tools, and integrations with popular apps and services.
One of the key advantages of ConvertKit is its simplicity. The platform is easy to use, even for beginners, with a simple and intuitive interface. It also includes advanced automation features, such as the ability to set up automated funnels and sequences, making it a great choice for businesses that want to automate their email marketing efforts.
ConvertKit's pricing is based on the number of subscribers you have, with plans starting at £15 per month for up to 300 subscribers. The platform offers a range of paid plans, with the ability to send unlimited emails per month, making it a competitive choice for businesses of all sizes.
How To Add A ConvertKit Signup Form To Your Website >>
GetResponse
GetResponse is an email marketing platform that offers a range of features to help businesses create and send effective email campaigns. The platform offers a drag-and-drop editor, automation tools, and integrations with popular apps and services. It also includes landing page and webinar functionality, allowing businesses to create and promote their products and services more effectively.
One of the key advantages of GetResponse is its automation features. The platform offers advanced automation tools, such as the ability to set up triggered campaigns and abandoned cart emails, making it a great choice for businesses that want to automate their email marketing efforts.
GetResponse's pricing is based on the number of subscribers you have, with plans starting at £13 per month for up to 1,000 subscribers. The platform offers a range of paid plans, with the ability to send up to 100,000 emails per month, making it a great choice for businesses of all sizes.
How To Add A GetRespone Signup Form To Your Website >>
Wrapping Up
While Mailchimp has been a popular email marketing platform for many years, there are now several alternatives available that offer a range of features to help you create and send effective email campaigns.
Each of the above are all fantastic options to consider, and each platform has its own unique features and pricing options to suit a range of needs and budgets.
Our recommendation has to be EcoSend. The carbon footprint of many email campaigns are a lot more carbon-intensive than many people realise. It’s great to see another company being proactive about how we can help reduce the carbon impact of our necessary online activities.
However, there is an option out there for everyone, no matter what level of experience you have with email campaigns or the budget you have to allocate to it. We hope this blog has helped you explore some new options.
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